Alea Katan: in Orange, CA

*Managed payroll errors; investigated discrepancies & communicated resolutions. *Gathered data and compiled reports daily and weekly to communicate to management and executive team each restaurants labor and sales. *Executed completion and file paperwork for employee tax withholding, EDD, benefits, unemployment, etc. *Communicated Merchant Services/ Credit Card Dispute Reports to restaurant managers, CFO, COO, & general manager and submitted evidence to bank.

Marketing *Constructed media strategies to expand reach of prospective listeners & sponsors. *Gained first hand understanding through market research of how listeners & industry professionals engaged with DFZ Radio across all touch points. *Evolved and optimized experience with DFZ Radio by researching and implementing new technology to improve streaming and on demand access to programming as well as ways to communicate with listeners. *Implemented A/B testing to enhance media placements, creative execution, and audience engagement. *Coordinated the development of strategic and tactical marketing plans with a strong focus on increasing listenership and engagement with desired audience. *Managed team appearances at trade shows and industry events. *Networked with industry professionals, influencers, and potential listeners across multiple social platforms, trade-shows, and industry events to increase exposure of DFZ Radio and to create excitement for our programming. *Wrote Press Releases and engaged with other media outlets to report and obtain additional exposure for show announcements, events, and/or contests. *Developed vision of consistency through rebranding; creative director for website & marketing material. Created and launched vision for relaunch including social media campaigns & graphics. *Directed graphics team to develop visuals as needed for projects. Content Production *Directed & supervised production of all shows. *Managed guest booking, developed weekly lineup, researched & wrote weekly industry news segment. *Mentored & directed contractors/ hosts to ensure performance was to stations standards. *Executed development of new productions from concept to launch Account Management *Managed the preparation of proposals for prospective sponsors, negotiate campaign contracts, and manage end-to-end advertising campaign process. *Served as point of contact for sponsors to establish plans, provide regular updates, manage expectations of campaign marketing deliverables with actionable insights for campaign goals. . *Managed data base of potential guests & advertisers. *Generated leads through various networking opportunities and sourced potential advertisers. Operations *Developed and directed department procedures & objectives. *Negotiated long-term contracts with partners to ensure optimum and reliable relationships. *Maintained strategic vendor & contractor relationships. *Assessed market conditions continuously to determine what may affect operations. *Interfaced across multiple departments within each sponsors organizations to ensure all components of campaign are effectively achieving their company goals. *Researched new technologies to improve programming. *Compiled and evaluated quarterly analytics to create strategies to increase listenership and revenue. *Managed facility & functionality of website to coordinate with developers/ coders/ graphics team to update as needed.

*Collaborated with owners/ managers to create & implement strategies to solve individual business challenges; increase employee retention, improve productivity and sales, develop effective coaching strategies, eliminate internal & external theft, improve daily operations, etc. *Recruited staff as needed.

*Researched state regulations, initiated company structure, obtained licensing and executed company vision. *Maintained compliance expectations from NY State Department of State, Licensing Division. *Conducted market research on security management and necessity. Analyzed cost/benefit resulting in narrowing down client base. *Established relationships and influenced organizations to utilize our services. *Identified vulnerabilities within clients organizations and made recommendations on how they can be remedied through Risk Analysis, Threat Assessment Reports, and Security Audits.