Anika Shafiq: Marketing Executive in Dhaka, Dhaka

Developed communication strategy and related content for digital and offline marketing activities Managed content creation, editing, and distribution across social media platforms Developed a wide range of content including social media posts, website content, articles, press releases, blogs, email newsletters and other communication materials Collaborated with cross-functional teams to create compelling content within tight deadlines Maintained a content calendar to ensure timely publication of all content aligned with marketing objectives Ensured all content and communications maintained grammar, accuracy and style consistency, adhering to the brand's tone, voice, and messaging guidelines Reviewed, edited and proofread all content before publication to ensure quality standard Collaborated with external creative agencies to ensure the delivery of high-quality content on time

Collaborated with the creative team to brainstorm and develop creative concepts and ideas for advertising campaigns that align with the client's goals and target audience Generated advertising copy for a variety of mediums, including print ads, digital ads, social media ads, and television ads as per clients marketing needs Used storytelling techniques to create narratives that engage the audience emotionally and connect with the brand Managed client relationships and provided recommendations for content strategy and improvements Collaborated with production team in completing all phases of client projects from planning to on-time completion of quality deliverables