Atem Leke: Wholesale Manager - North America in Brooklyn, NY
Atem Leke
Wholesale Manager - North America
Brooklyn | United States
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Work experience
Carhartt Work
Wholesale Manager - North America | 12/2017 - Current
• Oversee $7M in annual revenue spanning 87 clients and 156 retail doors in North America territory
• Create seasonal budgets for clients and formulate creative sales strategies to grow business average of 30% YoY
• Conduct seasonal market period and partner with clients to select optimal cross-category assortments
• Collaborate with brand partners, WIP headquarters, and key accounts to execute product SMUs and activations
(New Balance, Bodega, Kinfolk, Quartersnacks, Fela Kuti, WIP Magazine)
• Develop inbound vs outbound reporting to increase visibility into sales opportunities, season progress, and delays
• Collaborate with domestic 3PL, international suppliers, and internal logistics team to execute timely deliveries in compliance with partner guidelines
• Research prospective clients, establish new wholesale partnerships, and negotiate terms to maximize revenue
• Pioneer domestic B2B portal (NuOrder) to replace manual process flows and facilitate seamless data transport
• Conceptualize, direct, and produce editorial concepts for domestic e-commerce and social media outlets
• Introduce US Skateboarding flow program, plan and conceptualize video trips, and acquire new skaters to support
RAINS
Brand & Wholesale Manager | 06/2015 - 02/2017
• Managed wholesale accounts for 130+ doors across USA territory
• Increased annual wholesale revenue 250% from date of hire to date of exit
• Strategized US market position and partner alignment best suited for domestic brand direction
• Outlined and attended bi-annual retail tour to seek new business and supported wholesale clients with product
knowledge workshops
• Organized launch strategy and excecuted SMUs in collaboration with European headquarters and key retailers
(RETROSUPERFUTURE, VSCO, Opening Ceremony, J.Crew)
• Strategized and executed in-store activations and shop-in-shops with key clients
• Oversaw daily operations for introduction of first USA flagship store
Karmaloop Inc
Men's Assistant Buyer | 04/2012 - 08/2014
• Managed purchase orders for team of 5 buyers totaling $10M annually
• Collaborated with vendors, 3PL, and accounting to guarantee timely deliveries and accurate invoices
• Negotiated payment terms, discounts, RTVs, and markdown credits with vendors
• Analyzed sell-through data and collaborated with merchants to purchase seasonal assortments aligned with open-
to-buy and market trends
• Developed and maintained vendor partnerships for dropship program (10 vendors)
• Conceptualized web editorials and advertising placements with vendors, art director, and marketing team
Education history
University of Massachusetts
Bachelor of Arts
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