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Carlos Sanchez Rodriguez: Brand Marketing Coordinator in LA, CA

Carlos Sanchez Rodriguez

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Brand Marketing Coordinator
LA | United States
Skills

No information

Interests
Advance skills
And extensive and detailed knowledge in microsoft office and navigation tools
Mac platforms
Art and designs
Video and photo. full activist and passionate lover of the action sports
Bicycle technology
View all
Industries
Bike
Lifestyle
Moto & Powersports
Outdoor
Surf
HomeSummaryActivityProjectsWork experienceEducation historyConnectionsCompanies
Summary
Activity
Projects

No information

Work experience
Image Trek Bicycle Corporation

Trek Bicycle Corporation

Brand Marketing Coordinator | 07/2014 - Current

Trek Market Share Analysis D.R.I. (program coordinator) Trek University D.R.I. (program coordinator) Trek Precision Fit (program coordinator) Retail and Costumer Services and Trek CI Retail support (training program) Special Events such as Trek Mexico Ride Camp & DownTaxco (Int DH Race)
Image Trek Bicycle Corporation

Trek Bicycle Corporation

Trek University DRI Mexico | 08/2014 - Current

Image Bodhi Custom Cycling & Outsourcing

Bodhi Custom Cycling & Outsourcing

Project Manager & BodyGeometry Fit Technician | 01/2014 - 06/2014

Sale’s forecast consultant for Grupo Eurogermano; exclusive distribution "Mexico" (Ceepo, Basso, Simplon, Drössiger, Rotwild, Campagnolo, Lightweight, 3T Cycling, Xentis, Rotor, Selle San Marco, Sailfish and NW Northwave) Marketing consultant for Grupo Eurogermano Translations of product´s description, technologies and product´s specifications for; 3T Cycling, Ceepo, Drössiger, Lightweight, Rotwild, Basso and Simplon. (Spanish) Art & Design: Bodhi Custom Cycling & Outsourcing concept development and CI Layout and visual merchandising update project development for “AB Ciclismo” Specialized elite store and opening-launch layout and visual merchandising project development for “Bike Center” Trek silver store. BodyGeometry Fit Technician for “Bodhi Custom Cycling & Outsoursing” Top #1 World Championship Duatlon (bike & swim) 16 to 19 years old, Spain 2014 / Georgina Herrera Top #2 X-Terra Triathlon National Championship Elite, Mexico 2014 / Alejandro Ibarra Top #2 MTB XC National Championship Master 30, Mexico 2014 / Victor Gerardo Mendez Top #5 IM Full Distance National Elite Athlete, Mexico / Abraham Viramontes 4 to 5 enthusiastic and/or competitive riders per week fitted
Image Tyresö Cikelmagasine

Tyresö Cikelmagasine

Inside project coordinator TCM and Corratec Sverige | 06/2012 - 08/2013

“TCM” Specialized Elite Store, sales and purchase resources management (suppliers B2B’s and inside initiatives), Spz Elite Store Project; store’s floor and storage layouts, retail’s and TCM’s custom projects coordinator, BodyGeometry Fit Technician, marketing collaboration, art and design, Team TCM DH & All Mountain project developer and coordinator (Kangas Brothers),
Image MG Intertrade (EVS - Sports Mexico)

MG Intertrade (EVS - Sports Mexico)

- Business & Marketing plans developer for EVS – Sports Mexico | 11/2011 - 06/2012

National bran launch Jun 2012 at the best 10 IBD pro-shops, also at 20 stores of Deportes Marti Group, initial operation USD $160,000 – monthly operation USD $75,000 , marketing starting points, one sponsorship program development,
Image Teknobike (Felt, BMC, Marin, Sram, Louis Garneaou, Crankbrothers, Saris & Cycle Ops)

Teknobike (Felt, BMC, Marin, Sram, Louis Garneaou, Crankbrothers, Saris & Cycle Ops)

- Business & Marketing plans developer | 01/2011 - 11/2011

Exclusive Distribution contracts: BMC, Felt, Marin, (Germany and Vegas) Long-term distribution contract with Luis Garneau, Saris and Cycle Ops, X-Pedo
Image Tribu (Giant, Merida, Maxxis, Spiuk)

Tribu (Giant, Merida, Maxxis, Spiuk)

Project Manager | 08/2010 - 12/2010

-Build action plan for Concept Store for Giant & Merida Bicycles Mexico, DF - Provides accuracy and up-to-date information for all distributions of graphics, rollouts and seasonal strategies - Forecast, quarterly the POP inventory and budgets needed for different channels of allocation. Purchase Order creation and tracking for all POP Order Requisitions - Art & Designs
Image Teknobike (Trek, Gary Fisher, Bontrager, Lizard Skins, Rav-x, X-Pedo)

Teknobike (Trek, Gary Fisher, Bontrager, Lizard Skins, Rav-x, X-Pedo)

Project Manger | 06/2010 - 07/2010

-Build action plan for Concept Store for Trek Bicycles Saltillo, Mex - Provides accuracy and up-to-date information for all distributions of graphics, rollouts and seasonal strategies - Forecast, quarterly the POP inventory and budgets needed for different channels of allocation. Purchase Order creation and tracking for all POP Order Requisitions - Art & Designs
Image Specialized Bicycle Components

Specialized Bicycle Components

Retail Service Manager Mexico | 10/2009 - 07/2010

- Ensures brand and visual merchandising consistency and brand standards are upheld within the assigned territory - Build action plan for Concept Stores - Provides accuracy and up-to-date information for all distributions of graphics, rollouts and seasonal strategies - Forecast, quarterly the POP inventory and budgets needed for different channels of allocation. Purchase Order creation and tracking for all POP Order Requisitions - Art & Designs for Specialized Mexico Marketing - Art & Designs for Fox Racing Shox Mexico - Magazines - Spz Demo Ride Assistant
Image Troy Lee Designs

Troy Lee Designs

TLD Mexico | 03/2009 - 09/2009

Image Quiksilver

Quiksilver

Marketing and Sales Associate Central & North Territories | 08/2008 - 11/2008

Image Reef Mexico

Reef Mexico

Senior Marketing Consultant | 01/2006 - 07/2008

Image Special Assignments

Special Assignments

Personal | 01/2003 - 01/2006

- 2014 Eurogermano’s Mexico distribution plan - Mexico Plan developer; Ceepo, Simplon, Rodwild, Drosigger, Lightweight, Campanolo - 2011 2012 Jamis´ international products launch New York - US Ecobikes Mexico Consultant - 2010 2011 Specialized BC - Dealer Event Keystone (Int & US) - US SPZ International Retail Services Staff - 2010 2011 Specialized BC - Dealer Event Bahi (Latin-America) - Brazil Retail Service Coordinator - 2006 Mexican Surfing Federation Marketing Consultant for specific events Nacional mexicano de Surfing, Ixtapa, Mexico Sep-06 - Mexico ISA World Surfing Games, Huntington Beach, California Oct-06 - US Mexican Surf Fiesta, San Miguel Beach, Baja California Oct-06 - Mexico - 2003 Sam Sullivan Disability Foundation - Canada Volunteer for the 2003 Access Challenge in the Garibaldi Provincial Park, (Adventure Race)
Education history
Image Cyclologic Cycling Analysis

Cyclologic Cycling Analysis

Trek Precision Fit | 2014 - 2014

Image Specialized Bicycle Components University

Specialized Bicycle Components University

Bachelor's degree | 2010 - 2010

Image Specialized Bicycles Components University

Specialized Bicycles Components University

BodyGeometry Fit Tech | 2013 - 2013

Image Specialized Bicycles Components University

Specialized Bicycles Components University

Sales and Marketing | 2013 - 2013

Image Trek University Mexico

Trek University Mexico

Road, MTB, Triathlon, Brand & Retail Sales Exp. | 2014 - 2014

Image UAG University of Guadalajara, Mexico

UAG University of Guadalajara, Mexico

Associate's degree | 1997 - 1999

Connections
Companies (0)

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1501 Lincoln Blvd.#1014 Venice, CA. 90291