Greg Covello: Global Marketing Communications Manager in Portland, OR
Summary
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Work experience

Salomon
Global Marketing Communications Manager | 05/2001 - Current
Implement and lead internal and external brand marketing communications programs for the Salomon Snowboard category. Plan and effectively promote the Salomon brand, its products, and its marketing campaigns. Provide supervision and strategy direction to digital and social media team.
• Evaluate the competitive landscape to develop and activate digital content calendar for the snowboard category while aligning with the greater Salomon brand. Set direction for all social media platforms and manage Social Media Coordinator.
• Work closely with media partners on, brand content production, key product initiatives, and athlete project releases. Field all PR requests for endemic and
non-endemic media publications.
• Provide new brand partnerships and event opportunities that elevate both the Salomon brand and deliver growth and innovation within the snowboard category.

Burton Snowboards
anon. / Analog Marketing Coordinator | 10/2012 - 05/2015
SUMMARY:
The anon. and Analog Brand Coordinator is responsible for executing all projects on time, on budget and at a high level of quality. This position plays an integral role throughout the lifecycle of all brand projects and initiatives. Having the ability to facilitate multiple competing demands at any given time is a must.
Education history
Grafton High School
| 1997 - 2001
University of Utah
Social and Behavioral Science | 2001 - 2006
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