Harmony Cairns: in San Lorenzo, CA

Manage and coordinate numerous marketing deliverables for over 20 product launches to meet business needs and significantly advance the company’s sales growth and market share within the U.S. and Canada regions Optimized the accountability and communication between multiple internal departments by 85% after creating and implementing new processes for product launches and all marketing project requests Assisted the Director of Marketing and internal stakeholders by managing the production of multiple corporate videos to boost brand awareness in the U.S. and attain sales goals/initiatives Streamline, maintain and hold training for the internal digital asset manager/project management tool (Bynder) to increase the Marketing, Creative and Channel team work load efficiencies by 90% for U.S. and Canada teams Increased the Marketing team’s transparency by 95% after generating a quarterly report to keep executives adequately informed of the amount of marketing projects that were co

Successfully managed and communicated messaging and marketing material for every Channel marketing project on a global level Assisted senior leadership on the development and planning of external communication for global marketing collateral for 30 product launches and nearly 20 brand campaigns Worked alongside the Director of Marketing Operations to construct, implement, and launch a new global Marcom Request form that received, recorded and tracked every internal and external departmental request (consolidating all Marcom data under one web form) Created and routinely updated a global project tracker for the Head of Marketing and Communications, so internal and external departments could accurately determine and report corporate sales goals/product marketing initiatives Supported international marketing efforts with strategic planning, processing and delivering more than 300 translation requests and approximately 30 tradeshow graphic requests Maintained an admirably c

Created, designed and sustained a distinct realtor’s website (www.tomunvert.com) to increase awareness of his services and enhance the communication experience between potential and previous clients Designed and planned multiple variations of print, social and web collateral to gain a greater clientele base and spawn over 15,000 impressions on a weekly basis Oversaw the design of print ads that were routinely showcased in American Lifestyle Magazine, generating over 50,000 impressions on a bi-monthly basis Generated a comprehensive client database of potential and past clients to broaden the target market and satisfy business goals/brand strategies Held meetings with the creative department and realtor to conduct a competitive analysis and strategize the positioning and messaging of external communications while maintaining brand consistency