Jason Woz: Creative Director in Rochester, NY

During my time as a freelancer, I’ve been involved with a number of different projects including campaign concepting and development, branding, website design, social media campaigns, and collateral design. Some of my most notable clients have included PUMA, Arsenal FC, and Vail Resorts.

I oversaw and directed a wide range of omni-channel projects for clients. These projects have included creative direction and design for websites, tablets, mobile devices, digital signage, and films. In addition to developing tangible materials for a client’s existing needs, I’ve also helped provide tools for their future initiatives. Bringing relevant conceptual ideas to life visually so that a client’s organization can strive for ground-breaking ideas that may be just out of reach for today’s technology. Clients included: Citizens Bank, Total Wine, Corning Inc., Sunglass Hut, LensCrafters, EyeMed Vision Care, and Dick’s Sporting Goods.

As an Art Director and Senior Designer, my primary focus was on Puma’s global Teamsport and Motorsport categories. Directing photoshoots, designing and overseeing the development of creative assets internally and externally, hiring team members and external vendors, managing and mentoring designers, and maintaining relationships with the brand’s agency of record were all part of my daily responsibilities. Throughout my time at Puma I also had varying levels of involvement in the brand’s Lifestyle, Black Station, Sailing, Ecosphere, and Running categories.

The position’s responsibilities, under the supervision of a production manager, included editorial layouts, advertising design, and photography.