John Currie: Social Media Advisor in Los Angeles, CA

Collaborated with SCU's board to align social media goals and facilitate public O&A's. Promoted SCU's Anomalous Aerospace Phenomena Conference, capitalizing on UAP interest. Achieved 30% Twitter follower increase in first month of managing SCU's social media, focused on consistency and engagement. • Boosted SCU's digital identity by aligning visuals across all platforms. • Helped SCU navigate modern social media landscape with best practices. • Moderated Reddit AMA session that saw 1,5M views with 84% upvote rate.

Enhanced self-defense knowledge for marginalized communities. Directed all content. including viral 1-min videos on Ukraine's war, garnering millions of views. Managed scripts, on-camera delivery, articles on brand's site. Grew YT channel from 1,500 to 200,000+ subscribers while acting as its face. • Quadrupled social CTR through careful A/B content testing. • Selectively collaborated with key influencers to boost brand visibility. • Pioneered successful cross-posting content strategy via Later.

Led brand's lnstagram in 01 of 2023, doubling reach and engagement in 30 days. Created original design assets and handled promotional artwork for events. Worked with Storyboard Artists to craft an engaging, immersive and unique Alternate Reality Gaming narrative for MSW events. • Created the now distinct visual branding MSW is known for. • Conducted decades of conflict research to aid in storyline writing. • Reported to owners, ensuring alignment with high-level strategies.

Revitalized creative marketing, leading to a 20% growth in brand engagement. Pioneered a 'nonchalant' voice across social channels, resonating with audiences. Transitioned from directing to starring in YouTube videos on complex topics. contributing to a 50% increase in viewer retention. • Led creative visual overhaul. achieving a memorable brand identity. • Managed local influencers. enhancing collaboration and reach. • Videos produced during tenure remain most popular on channel to date.