Jolanta Bak: Design Manager, Marketing & Creative Services I
Jolanta Bak
Design Manager, Marketing & Creative Services I
United States
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Summary
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Activity
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Work experience
Cardiovascular Research Foundation
Design Manager, Marketing & Creative Services I | 06/2021 - Current
Non-profit cardiovascular organization focused on research and education.
Design Manager, Marketing & Creative Services I June 2021-Present
• Hire and manage a team of graphic designers.
• Provide creative and strategic guidance and direction.
• Overseeing the creation and execution of marketing, promotional and other materials.
• Improve the efficiency and effectiveness of the production process.
• Lead the creation for all assets including websites, display ads, eblasts, print ads, etc.
• Establish and manage production timelines and project workflows for the designers.
• Ensure consistency of branding across all media platforms, channels, and media types.
• Lead the development of custom event application for iOS and Android.
• Lead UX in conjunction with vendor.
• Supervise the creative development of products and campaigns (design, pre-press to press, show decor,
interactive media, wireframes, concept statements, logos, social media interaction, web designs,
brand assets, etc.) from start to finish.
• Collaborate with Directors and Managers to make recommendations regarding content, format, and design.
• Work with CRF Center for Education team to test, refine, and roll-out effective integrated marketing
campaigns and messaging for all conferences and virtual education.
• Translate the needs of internal stakeholders into strategic designs that accomplish goals, while adhering
to brand standards.
• Collaborate and communicate clearly with marketing and web project managers to keep everyone
informed of the status and timelines of important projects.
Marketing & Creative Services I
Senior Graphic Designer | 12/2014 - 06/2021
Developed, designed concepts, and implemented ideas through all phases of design execution,
including print, digital, website, app design, motion graphic/video, on-site signage, branding, etc.
• Provided creative direction and managed a Jr. Graphic Designer.
• Maintained brand consistency across all media platforms, channels, and media types.
• Worked collaboratively with other designers, web developers, copywriters, vendors, and management.
• Managed multiple projects and prioritized work with project management tool to meet all deadlines.
• Any other related duties as assigned by management.
Create-A-Card, Inc
Art Director / Graphic Designer I | 09/2006 - 12/2014
September 2006 - December 2014
• Developed and designed graphics for all media platforms from start to finish.
• Worked both independently and directly with the management team to brand and market
companies. Marketing materials included:
• Logo Design, Stationary, Business Cards, Post Cards, Brochures, Flyers, Marketing Kits, Gift Cards,
Ads, Trade Show Displays & Banners, In-store and Window Graphics, Booklets, Calendars,
Web Graphics, E-Blasts, Digital Marketing, Promotional Items, Package Design, etc.
• Maintained and updated the company's website with current projects.
• Worked on project budgets to give clients the best product.
• Edit, retouch and color correct photographs.
• Responsible for proof checking, preparing/supplying files for printer and press approvals.
The Mortgage Press
Graphic Designer I | 06/2005 - 09/2006
• Responsible for laying out and paginating tabloid style newspapers.
• Designed ads.
• Retouched photographs.
• Finalized and converted files to print-ready PDFs.
Education history
Long Island University
Bachelor
Connections
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