Katrina Anderson: MENS SPECIAL LAUNCH PRODUCT DEVELOPMENT MANAGER in Orange County, CA
Katrina Anderson

MENS SPECIAL LAUNCH PRODUCT DEVELOPMENT MANAGER
Orange County | United States
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Summary
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Work experience
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MEN'S SPECIAL LAUNCH PRODUCT DEVELOPMENT MANAGER | 06/2024 - Current
▪ Manage the entire product lifecycle from initial development to bulk production including fabric & trim development, submit approvals, proto to TOP sample management, vendor, trim & fabric mill coordination, costing & MOQ negotiation, purchase orders issuance, testing compliance & shipping logistics- all while ensuing timely adherence to calendar TNA
▪ Started in women’s swim for the first three years managing over 800 SKU’s a year, four vendors & two fabric mills
▪ Since June 2024, transitioned to managing Men’s Special Launches
▪ Currently working directly with external brands, designers & licensors to bring exclusive collaborations to life all while managing relationships with ten vendors & two nominated trim suppliers across all fabrications & product classifications
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WOMENS SWIM PRODUCT DEVELOPMENT MANAGER | 03/2021 - 06/2024
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The La Jolla Group
EMERGING BRANDS MANAGER | 02/2018 - 04/2020
▪ Spearheaded & managed the design, graphic design & product development teams that developed dual gender private label & branded product for Costco, Target, Ross & HangTen.com
▪ Consistently drove significant year-over-year sales growth for La Jolla Group, ultimately contributing to 60% of the company’s total revenue
▪ Collaborated with ecom team in launching HangTen.com direct to consumer website
▪ Attended all seasonal line presentation meetings with big box retailers
▪ Maintained the design & product development process calendars & budgets
▪ Traveled overseas once a year to all vendors & factories
LF Americas (Li & Fung)
SENIOR BOYS & MENS DESIGNER | 01/2015 - 01/2018
▪ Designed & product developed private label apparel in all fabrication & product categories for Target, Macy’s, Sam’s Club, Wal-Mart, Amazon, Land’sEnd & Shaun White
▪ Attended all seasonal line presentation meetings with big box retailers
▪ Managed the kid’s department including three direct reports
▪ Traveled overseas for trend shopping & vendor/factory visits
Sears Holdings
BOYS DESIGNER | 01/2011 - 01/2015
▪ Designed & product developed the Everlast, Route 66 & Canyon River Blues lines
▪ Completed all tech packs in Web PLM & submits from proto to TOP stage
▪ Collaborated with merchandising on in store seasonal tables & fixture presentations for cohesiveness
Enyce By Sean John
YOUNG MENS DESIGNER | 01/2010 - 01/2011
Anchor Blue, Inc.
HEAD YOUNG MENS DESIGNER | 01/2006 - 01/2010
Education history
Fashion Institute Of Design & Merchandising
Associate of Arts
Fashion Institute Of Design & Merchandising
Associate of Arts
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