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Larissa Brenner: Sr. Manager Customer Development, Team Lead & Sr. Manager Merchandising in Bermuda Run, NC

Larissa Brenner

Sr. Manager Customer Development, Team Lead & Sr. Manager Merchandising
Bermuda Run | United States
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Activity
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Work experience
Image Hanesbrands, Inc

Hanesbrands, Inc

Sr. Manager Customer Development, Team Lead & Sr. Manager Merchandising | 03/2013 - Current

Spearhead end-to-end process from development of the product to final delivery while being on time and within budget ? Identifying product opportunities by carrying out competitive analysis and analyzing customer needs ? Save costs by professionally negotiating upfront goods with suppliers as well as with buyers on closeout deals ? Use rational strategies in preparing the planning of closeout lists for accounts to gain the best recovery of costs ? Optimize profitability and achieve margin goals for styles by implementing best practices of cost engineering ? Utilize strong field expertise to train and manage the sales team and improve workflow efficiency ? Collaborate with cross-functional teams on costing, packaging, and production to achieve an optimal level of operations ? Communicate extensively with overseas office and factories for development, samples, costs, production and shipping ? Forecast business needs and manage inventory on a quarterly basis
Image Victoria's Secret

Victoria's Secret

Product Development Manager | 01/2012 - 03/2013

Accomplished organizational goals by responsibly implementing the appropriate development of intimate apparel and lingerie for retail stores ? Established strong cross-functional relationships to determine vendor allocation and formulate a global sourcing strategy to produce a positive tangible impact on operations ? Gained set objectives by directing the costing process during the development process and fulfilled the calendar deliverables throughout the development process for 6 seasons ? Led day-to-day activities and managed a cross-functional teams while leading team meetings, communicating risks, and providing solutions ? Augmented productivity by establishing product development teams and leading the meetings of cross-functional groups to communicate risks and provide practical solutions
Image Macy's Merchandising Group

Macy's Merchandising Group

Product Manager | 01/2011 - 12/2011

? Created the product assortments by actively working with design and skillfully establishing SKU plans ? Oversaw a wide range of product development areas and presented innovative products to buyers, leadership, and company executives in all seasons ? Increased the company's sales by suggesting promotional opportunities and proposing practical retail pricing strategies ? Played an integral role in developing marketing strategies for packing elements and visual merchandising by collaborating with the marketing department
Image Native Intimates

Native Intimates

Merchandiser/Account Manager | 08/2010 - 12/2010

Achieved the company's goals by actively working with the design and sales team, addressing appropriate designs, colors, and prints ? Oversaw garment development for quality improvement and contributed to manufacturing bras, panties, and shapewear for potential accounts ? Increased the account and company margins by efficiently developing target pricing while analyzing the market
Image Maidenform, Inc

Maidenform, Inc

Account Manager/Merchandise Manager | 04/2003 - 08/2010

? Facilitated overall sales management and fulfilled the responsibility of achieving the annual sales volume goal of $42M for Off Price and Clubs ? Implemented robust sales strategies and exceeded sales budget by 20% for three successive years ? Traveled overseas and successfully established international accounts in the UK, Korea, and Taiwan to enhance the revenue of the company
Education history
Image Virginia Commonwealth University

Virginia Commonwealth University

Bachelors of Arts in Fashion Merchandising

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1501 Lincoln Blvd.#1014 Venice, CA. 90291