MacKenzie Lee: Building Brands & Capturing Audiences | Marketing & Advertising Enthusiast in Oceanside, California
MacKenzie Lee

Building Brands & Capturing Audiences | Marketing & Advertising Enthusiast
Oceanside | US
Skills
- Marketing Strategy
- Marketing Analytics
- Consumer Marketing
- Strategic Marketing Management
- HubSpot Marketing Hub
Industries
No information
Summary
Activity
Projects
No information
Work experience
Remote
Marketing Coordinator | 08/2022 - Current
Assist in the development and implementation of marketing campaigns
Manage and update the company database and customer relationship management systems (CRM)
Coordinate and execute email marketing campaigns, including writing content, scheduling, and analysis
Support event planning and execution for trade shows, webinars, and other promotional events
Monitor and report on the performance of marketing campaigns using tools like Google Analytics
Collaborate with graphic designers and content creators to produce high-quality marketing materials
Maintain and update the company’s social media platforms, including content creation and community management
Conduct market research to identify new opportunities and trends in the industry
Assist with the production of marketing collateral, including brochures, presentations, and newsletters

Brixton
Marketing Intern/ Fit Model/ Warehouse Associate | 02/2019 - 08/2022
Assisted in the development and execution of marketing campaigns.
Conducted market research and analyzed consumer data to identify trends and insights.
Managed social media accounts, creating content and engaging with followers to boost brand presence.
Collaborated with the design team to create promotional materials.
Monitored and reported on campaign performance metrics.
Released the women’s apparel line and helped develop new merchandise
Opened Encinitas storefront
Maintained Inventory, order fulfillment, warehouse organization, and shipping/receiving products
Kate Spade
Sales and Floor Manager | 08/2017 - 02/2019
Provided exceptional customer service, resulting in a 15% increase in sales.
Assisted in visual merchandising to enhance store presentation.
Conducted inventory management and restocking to ensure product availability.
Promoted to Sales Manager
Education history
MiraCosta College
Bachelor of Business Administration - BBA | 2015 - 2023
MiraCosta College
AA-T | 2024 - Present
California State University San Marcos
Bachelor's degree | 2021 - 2023
Cal State San Marcos
Bachelor of Business Administration in Marketing
Connections
Companies (0)
No information