Madeline Beddoe: in Encinitas, CA
Madeline Beddoe
Encinitas | United States
Skills
No information
Interests
Travel // sustainable fashion // surf // yoga
Industries
Lifestyle
Skate
Surf
Summary
Activity
Projects
No information
Work experience
REEF
Product Developer | 01/2016 - 02/2017
- Managed the development of Girls Vulcanized shoe category, from brief handoff through commercialization
>> Successfully negotiated costing on development projects
>> Built tech packs and edited technical blue prints and CAD drawings
>> Collaborated with merchandising and design to hit target price points and deliver profit margins
>> Traveled to Asia to ensure the proper construction, materialization, fitting and commercialization of products; visited suppliers, toured factory lines, and conducted market research in Hong Kong
- Supported merchandisers with research and inspiration for seasonal brief handoff
>> Set up merchandise assortments for line review meetings based on consumer segment and color stories
>> Edited copy for catalogs and E-commerce site
>> Provided design feedback to ensure alignment of market trends
- Effectively maintained "Product Development Specialist" role as described below
REEF
Product Development Specialist | 01/2014 - 01/2016
- Built and managed all seasonal line list data for Footwear and Apparel
>> Liaison among Marketing, Sales, Operations, and Sourcing teams for timely, accurate seasonal SKU data
>> Led the PLM system implementation to drive efficiency in communicating seasonal line list information
>> Analyzed margins and reported margin documents to Finance team to ensure business goals met
- Took ownership of footwear development projects
- Supported Apparel team with technical speccing and fitting of garments
- Coordinated all Go-to-Market meetings for Product, Sales, and Marketing teams
- Volunteered in Guatemala: Organized a project to teach local women how to sew yoga mat bags and surf socks for sustainable income (Etsy: La Choza Chula, Bag Project)
Billabong USA
Merchandising & Design Intern | 06/2013 - 08/2013
- Assisted the design of footwear and apparel color CADs
- Supported the designer with line planning and merchandise assortments
- Edited tech packs and submitted sample comments
- Researched competition and trend, presented seasonal trend boards
Quiksilver
Merchandising Intern | 06/2012 - 10/2012
- Responsible for sample development tracking (category: accessories)
- Entered SKU data into PLM system
- Released sample comments to vendors
- Reported competitive price analyses
Rip Curl
Sales Associate | 06/2008 - 08/2010
- Demonstrated product knowledge to ensure positive customer experience (product categories: apparel, footwear, swimwear/wetsuits)
- Merchandised new product on the sales floor
- Maintained store organization and inventory replenishment
Education history
Cal State University, Long Beach
B.A., Fashion Merchandising | 2010 - 2013
Corepower Yoga
200 Hour Power Yoga Certification | 2015 - 2015
Connections
Companies (0)
No information