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Madeline Beddoe: in Encinitas, CA

Madeline Beddoe

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Encinitas | United States
Skills

No information

Interests
Travel // sustainable fashion // surf // yoga
Industries
Lifestyle
Skate
Surf
HomeSummaryActivityProjectsWork experienceEducation historyConnectionsCompanies
Summary
Activity
Projects

No information

Work experience
Image REEF

REEF

Product Developer | 01/2016 - 02/2017

- Managed the development of Girls Vulcanized shoe category, from brief handoff through commercialization >> Successfully negotiated costing on development projects >> Built tech packs and edited technical blue prints and CAD drawings >> Collaborated with merchandising and design to hit target price points and deliver profit margins >> Traveled to Asia to ensure the proper construction, materialization, fitting and commercialization of products; visited suppliers, toured factory lines, and conducted market research in Hong Kong - Supported merchandisers with research and inspiration for seasonal brief handoff >> Set up merchandise assortments for line review meetings based on consumer segment and color stories >> Edited copy for catalogs and E-commerce site >> Provided design feedback to ensure alignment of market trends - Effectively maintained "Product Development Specialist" role as described below
Image REEF

REEF

Product Development Specialist | 01/2014 - 01/2016

- Built and managed all seasonal line list data for Footwear and Apparel >> Liaison among Marketing, Sales, Operations, and Sourcing teams for timely, accurate seasonal SKU data >> Led the PLM system implementation to drive efficiency in communicating seasonal line list information >> Analyzed margins and reported margin documents to Finance team to ensure business goals met - Took ownership of footwear development projects - Supported Apparel team with technical speccing and fitting of garments - Coordinated all Go-to-Market meetings for Product, Sales, and Marketing teams - Volunteered in Guatemala: Organized a project to teach local women how to sew yoga mat bags and surf socks for sustainable income (Etsy: La Choza Chula, Bag Project)
Image Billabong USA

Billabong USA

Merchandising & Design Intern | 06/2013 - 08/2013

- Assisted the design of footwear and apparel color CADs - Supported the designer with line planning and merchandise assortments - Edited tech packs and submitted sample comments - Researched competition and trend, presented seasonal trend boards
Image Quiksilver

Quiksilver

Merchandising Intern | 06/2012 - 10/2012

- Responsible for sample development tracking (category: accessories) - Entered SKU data into PLM system - Released sample comments to vendors - Reported competitive price analyses
Image Rip Curl

Rip Curl

Sales Associate | 06/2008 - 08/2010

- Demonstrated product knowledge to ensure positive customer experience (product categories: apparel, footwear, swimwear/wetsuits) - Merchandised new product on the sales floor - Maintained store organization and inventory replenishment
Education history
Image Cal State University, Long Beach

Cal State University, Long Beach

B.A., Fashion Merchandising | 2010 - 2013

Image Corepower Yoga

Corepower Yoga

200 Hour Power Yoga Certification | 2015 - 2015

Connections
Companies (0)

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1501 Lincoln Blvd.#1014 Venice, CA. 90291