Quinn Delahanty: Director, Brand Partnerships in Boulder, CO
Quinn Delahanty
Director, Brand Partnerships
Boulder | United States
Skills
No information
Interests
No information
Industries
Outdoor
Summary
Activity
Projects
No information
Work experience
ROAM Media
Director, Brand Partnerships | 07/2019 - Current
Responsible for leading sales strategy and brand partnerships across ROAM's digital channels & annual event activation
Developed, implemented & successfully sold a suite of cross-channel media packages spanning branded content,
sponsored content, influencer campaigns, live-social coverage and event activations resulting in a 300% YOY revenue
growth
Negotiated strategic, value-exchange partnerships to catalyze the launch of ROAM's Premium Membership Platform
Provided oversight on subscription-based monetization, paywall strategy and acquisition marketing to c-suite leadership
team
Bluprint/NBCUniversal Media
Manager, Branded Content Sales | 07/2018 - 07/2019
Serving as the main point of contact to external partners, representing Bluprint/NBCUniversal at both agency and company
wide pitches and presentations
Responsible for owning the RFP process both internally and externally, leading all cross-functional briefings & kick-off
meetings, building media plans and delivering polished, thoughtful proposals to prospective partners
Leveraged knowledge of digital media and subscription monetization to influence both external partners and internal
company stakeholders to invest in branded content, resulting in a completely new stream of revenue for our business
Successfully upsold a robust list of legacy partnerships on the value of branded content in our subscription based model,
resulting in our first major branded content partnership at a 75% profit margin
Leading all partner performance reporting and paid media optimizations throughout campaigns through Google Analytics
and Looker
Education history
St. Lawrence University
Bachelor of Fine Arts
Connections
Companies (0)
No information