Vivian Le: in Anaheim, CA
Vivian Le
Anaheim | United States
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Summary
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Work experience
SHEIN Distribution Corporation
Influencer Marketing Coordinator | 12/2021 - 02/2023
Led ROMWE and SHEIN influencer campaigns by sourcing, outreaching, negotiating and contracting
over 100 influencers throughout all campaigns
? Coordinated 2 major CSR campaigns with macro-influencers that have over 10 million followers
? Analyzed and compiled performance data, KPIs, and ROIs for every campaign
? Maintained influencer database with over 1,000 influencers and monitored all campaign activities for ROMWE and SHEIN
Hansung USA
Marketing and E-commerce Intern | 05/2021 - 12/2021
? Planned, created, and scheduled social media postings on Instagram and Facebook
? Fulfilled orders, monitored, and updated 3 Shopify e-commerce websites
? Headed a brand ambassador program with over 150 influencers to promote monthly beauty box items
? Answered customer service emails, direct messages, and calls
? Managed Google Ads accounts and Shareasale affiliate accounts to increase sales and traffic
Good Molecules, Beautylish
Beauty Brand Intern | 06/2020 - 09/2020
Hands-on experience in the fulfillment warehouse; picking, inspecting, and packing an average of 250
packages a day
? Grew Good Molecules PR list by 350 people through researching and discovering social media
influencers on Instagram using a variety of hashtags
? Updated the company's PR database to maintain current and accurate contact information
? Added 6 additional brands to Beautylish's catalog using item set up's admin creation tools
? Completed training in excel, copywriting, forecasting, and product development. Courses led by the CEO,
Co-Founders, and leads of the company
Education history
University of California
B.S.
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