Bradford O'Brien: Sr. Director, North America, Kat Von D Beauty in San Francisco, CA

• Drive sales and brand vision in Sephora North America and Brazil, maintaining top 10 rank after 10 years on the market • Own half of worldwide business with responsibility for retail, wholesale, and pro t delivery • Lead the development and implementation of 360-degree activations for all launches while ensuring core portfolio health • Leverage retailer relationships to maximize launches: e.g., Go Big Or Go Home Mascara +120% to budget • Manage a team of ve across two continents, foster cross-functional partnerships in global hub and abroad Coty, New York City

• Led global marketing strategy, 360 support, and innovation for entire portfolio: CK One, Euphoria, Eternity, and Obsessed • Collaborated with fashion house under the direction of Raf Simmons to reestablish brand in the fashion and beauty world • Ran in total over 50% of the worldwide business for Calvin Klein fragrances

• Promoted in 2014 from Director to AVP, responsible for three categories: women's, ultra-luxe, and retail marketing • Successfully launched Ralph Lauren Collection, reestablished Romance as a top 15 brand, and conceptualized newness

Managed brand marketing strategy for #1 premium bottled water in the U.S., focusing on consumer-facing initiatives

Launched Clinicure Botanical Thinning Hair Solutions, taking product portfolio from concept to market in six months

Responsible for global branding and product portfolio for the styling category of two top global hair care brands

Designed and operated T shirt line targeting 18- to 24-year-old men, distributed online and in brick & mortar retailers