Chris Lee: Senior Manager, Digital Analytics in Rancho Palos Verdes, CA

Manage a team of 3 business intelligence analysts to develop, implement, and measure the digital marketing strategies of Designory’s clients. Some of the current client engagements include Fuji Heavy Industries (Subaru Global), Subaru of America, Nissan North America, Case IH, VCA Animal Hospital, and American Airlines Credit Union. Designory is a full-service digital agency that is part of the Omnicom group of ad agencies.

Performed analytics and provided reporting on YP’s local digital sales performance to optimize digital sales, product performances, and help Sales and Product executives achieve YP’s sales goals and objectives. YP (Yellow Pages) is the largest local search, media, and advertising company in North America.

Led the proactive research and analytics on Yahoo’s pay-per-click sponsored search traffic data for click fraud, anomaly detection, and traffic quality optimization for Yahoo’s Asia-Pacific markets.