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Erica Silva: in IRVINE, CA

Erica Silva

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IRVINE | United States
Skills

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Interests
Cooking
Design
Travels
Industries
Fashion
Lifestyle
Outdoor
Skate
Streetwear
Swim
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HomeSummaryActivityProjectsWork experienceEducation historyConnectionsCompanies
Summary
Activity
Projects

No information

Work experience
Image Kerr Corporation

Kerr Corporation

Graphic Designer | 05/2018 - 10/2018

Creation of the new packaging design for the Restorative, Endodontic and Prevention Business Units in accordance with the new established brand guidelines. Development of the product renderings and packaging photo- shootings. Coordination of the Product Manager teams across the group Business Units regarding the sustainment of the product portfolio and labeling changes.
Image Five Season srl , Warm Up Licensing Milano

Five Season srl , Warm Up Licensing Milano

Freelance Collaborations | 09/2016 - 09/2016

Relaunch of the company under new product positioning and brand logo, Brand Style Guide creation for international brand such as “Ferrero Nutella”. Analysis of the brand equity guidelines and translation form food to apparel business environments. Coordination of photo-shooting, sales force training on new collection and new brand positioning.
Image Fix Design srl

Fix Design srl

Style and Fashion Design Director | 03/2005 - 07/2016

Definition of the Brand image and positioning, responsible for the whole product cycle life (from the concept idea creation, the design development, to the production). Constant operative support for the collections developments and productions (China, Hong Kong, India). Definition, creation and maintenance of the main collection “Fix Atelier” (clothes and accessories) with a yearly revenue of €60mio. Leader of a team of 8 designers.
Image Derercuny -Samsung Fashion Group

Derercuny -Samsung Fashion Group

Fashion Designer | 12/2003 - 02/2005

Art Director support for the creation of the main woman collection and accessories. Fabric, print and embroidery selection. Organizing of seasonal fashion shows, shooting and fitting.
Image Lonsdale - Leeside srl

Lonsdale - Leeside srl

Junior Fashion Designer | 11/2002 - 11/2003

Study and creation of woman, man and kid collections. Color, print and embroidery selection. Product catalogue realization.
Image Costume National

Costume National

Internship | 07/2002 - 10/2002

Support for the development of the woman collection, from the mood analysis to the production. Assistance for the seasonal international fashion shows (Paris, Milan).
Education history
Image I.E.D. Istituto Europeo di Design

I.E.D. Istituto Europeo di Design

Fashion Designer Degree | 1999 - 2002

Image Lycèe Hajech

Lycèe Hajech

Art Specialization Diploma | 1995 - 1999

Connections
Companies (0)

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1501 Lincoln Blvd.#1014 Venice, CA. 90291