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Hillary Robbins-Kinsella: Merchandiser- North America in Los Angeles, CA

Hillary Robbins-Kinsella

Merchandiser- North America
Los Angeles | United States
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Summary

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Activity
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Work experience
Image AllSaints

AllSaints

Merchandiser- North America | 12/2020 - Current

Develop menswear and womenswear merchandise strategy with UK partners for all channels: full price mainline, outlets, concessions and digital • Collaborate cross functionally with Finance and UK merchandising teams to ensure product strategy is profitable and margins • Dissect weekly trade to identify short-term and long-term trends then allocate and plan left over OTB accordingly • Manage relationship with concession partners; Bloomingdales and Hudson's Bay CA. Project managed the opening of a Bloomingdales Men's location my first month and am working with UK partners and distribution center to get AllSaints on HBC.com before AW21. • Implemented a promotional plan for Outlet which drove a +63% overall increase in categories included in promotion • Create monthly VM Directive, Mannequin Looks and Product Investment deck for North America, to share with store teams, retail director, and UK teams
Image Velvet by Graham & Spencer

Velvet by Graham & Spencer

Merchandise Coordinator - West Coast | 01/2019 - 04/2020

Created weekly category sales analysis (fashion and replen) for Bloomingdale's, Neiman Marcus, Anthropologie, ShopBop, and Revolve and presented to the Sales Director and Executive Team • Analyzed overall merchandise performance for each wholesale partner and suggested product to chase to demand for in season sales • Merchandised Velvet product in every Bloomingdales, Neiman Marcus, Anthropologie (large format) on the West Coast • Implemented merchandising guidelines for retail and wholesale location • Conducted monthly competitor analysis to discuss with Design & Production
Image Ted Baker London

Ted Baker London

Visual Merchandising Manager | 05/2014 - 12/2018

• Oversaw execution of visual merchandising in LA/Nevada region of boutiques, outlets, and Bloomingdale's concessions • On-boarded new Visual Managers in the West Coast region with District Manager • Created a Money Map template implemented in every location in North America • Communicated with UK merchandising teams in order to get thee product assortment correct in NA
Image Visual Team

Visual Team

Key Holder | 08/2011 - 05/2014

• Executed floor-sets and mannequin looks to company planogram • Communicated with upper management best sellers and product callouts • Supported management team by working early mornings and late nights to execute directives The Merchandising team is responsible for driving in-store animation for all product into buysheet and style categories within the West Coast Region and providing Louis Vuitton stores with
Education history
Image San Diego State University

San Diego State University

BACHELOR OF ARTS | 2011 - 2015

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1501 Lincoln Blvd.#1014 Venice, CA. 90291