Jodi Rea: Sales Manager in Costa Mesa, CA

Sales Manager 2012 – 2015 Managed Outdoor and Action Sports sales, developed strong partnerships while integrating sales and marketing plans with strategic customers to achieve revenue and profitability. • Developed new business with key retailers, PacSun, Quiksilver, Zumiez, TSA, Tilly’s, Sport Chalet, Bass Pro, West Marine, Urban Outfitters and specialty accounts. • Increased sales by 65 percent, maintained growth through analyzing sales reports, and identifying opportunities and challenges to create strategies to maximize sell through. • Managed daily communication with outdoor distributors, presented new products and associated assets to ensure proper understanding of features and selling points. • Supported retail stores with marketing events, employee incentive programs, clinics, custom displays, POP and assisted in logistical needs. • Analyzed retailer’s competitive products and programs to communicate back to internal teams to establish strategies to increase sales and gain market share. • Attended trade shows for CES, Outdoor Retailer, Agenda, SXSW, PPAI Expo and SIA. • Represented additional sales channels for B2B and mobile through sales trainings and vendor events for Best Buy, Verizon, AT&T and Sprint.