Luis Hernandez: in Los Angeles, CA

• Assisted in launching mitu´ Snapchat Discover channel, the fastest growing latino digital company. Currently the only latino digital content company on Snapchat Discover. • Created daily graphics for mitu´’s Snapchat Discover platform with 2+ million U.S. subscribers. and helped lead a team of designers through the day to day tasks. • Conceptualized and executed designs, animations and video content for 16-18 stories a day for tops snaps and longform videos. • Created and illustrated assets for short and long form videos. • Collaborated closely with the video snap team, editors and video producers to develop vide content like short format videos, scripted and unscripted material. • Collaborated with writers and content creators to develop editorial shareable content. • Developed strategic templates and sharables for quick turn-around designs. • Produced flat designs (frame-by-frame) using imagery, typographical treatments, and experimented with composition and layout. • Collaborative

• Conceptualized and created digital and print assets for editorial, social, promotional content and marketing branding. • Collaborated with editorial team to create valuable editorial, social and promotional content. • Designed and produced web/video layouts for features, landing pages and promotional programs. • Researched design trends and social trends to evolve the look and feel of mitu´. • Designed custom Snapchat filters for special events. • Conceptualized and executed artwork for web series, promotional campaigns, and branding. • Designed and created presentation decks on Keynote for B2B and B2C sales presentations, in-house presentations, promotional marketing campaigns, and social initiatives.

• Created conceptual mock-ups for promotional interactive products. • Created and executed all of sales collateral marketing pieces and structure of the brand. • Designed packaging and POP design material. • Collaborated with vendors to supply digital files for print and web usage.