Sabrina Peden: Arti Director in Redondo Beach, CA

• Art Direction for large, complex projects from concept through completion for print and interactive assets including: proposals, flyers, maps, logos, presentation graphics, charts, ads, HTML email blasts • Ensuring that assets created meet the needs of over 50,000 agents (marketing department’s end-client) and practical in the field • Managing outside vendors and printers to ensure standards are met • Responsible for digital asset management and brand image synergy across all platforms including Adobe (AEM/DAM) and Salesforce • Managing of one direct report

• Design of various print and web material like brochures, banners, catalogs, flyers, infographics, convention banners and logos • Marketing communications • Translation services in German, English and French • Developing new and updating existing Corporate Designs • Composition and print production • Tradeshow booth design • Managing offset and digital print production processes

• Complete Brand Refresh across all media channels • Design and implementation of updated corporate website • Print production management with outside vendors • Confer with management to discuss and determine design strategies

• Responsible for layout and design of all digital and print media assets • Implementation and further development of the corporate designs of Hotel Eden im Park, Hotel Schützen Rheinfelden and Klinik Schützen • Brand management • Copy-writing

• Product photo shoots, picture editing and data preparation • Design and Implementation of a 60-page brand catalogue • Marketing support (copy-writing, visual selections and print executions)