Shanna Shih: B2B Merchandising Manager in Rowland Heights, CA

* Focus on product marketing and merchandising, vendor relations and promotion planning and executions * Expand categories from previous role to include ESD (Electronic Software Distribution) and all other categories in Accessories Domain. Oversee and manage over 60,000 SKUs * Continue to successfully grow revenue $12 million in 2013 to over $15 million revenue in 2014 * Collaborate with tier-one manufacturers from each category for e-commerce strategies with emphasis on new product launches, product marketing and development * Work cross-functionally and proactively with creative, marketing and category management partners to drive sales and traffic. Use Coremetrics and BI (IBM Cognos) to monitor online traffic and sales trends * Establish an understanding of seasonal merchandise strategies and how to best apply it online; develop effective and innovative merchandising programs targeting small-and-medium business customers to help vendor partners promote brands and products, and maximize vendor investments