Heather Shultz: Marketing Director in Encinitas, CA
Heather Shultz
Marketing Director
Encinitas | United States
Skills
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Interests
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Summary
Activity
Projects
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Work experience
San Diego Aviators
Marketing Director | 01/2015 - Current
Duties:
-Formulating, directing and coordinating marketing activities with advertising and promotion managers, promoting products and services.
-Overseeing social media and PR upkeep top sports marketing professionals in the region.
-Initiating market research studies, including current market trends, and analyzing findings to relate to current strategy.
-Developing lists describing product or service offerings.
-Assisting in ticket sales strategies and ROI marketing initiatives.
-Directly working with the Director of Operations to ensure quality event services and venue operations.
-Consulting with product development managers to develop product specifications such as design, color, and other product aesthetics.
-Developing the sports franchise brand through print advertising, commercials, and billboards.
-Assisting in conversation rate and ROI marketing analysis.
-Ensuring sponsorship satisfaction.
-Staffing and overseeing customer services.
Education history
University of San Diego
Bachelor's of Science in Business Administration | 2012 - 2014
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