Linzey Simonson: Marketing Director in Denver, CA
Linzey Simonson
Marketing Director
Denver | United States
Skills
No information
Interests
Music
Video editing
Cooking
Traveling
Sports
Outdoors
Summary
Activity
Projects
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Work experience
Carve Sports, Inc
Creative Director | 09/2016 - 03/2020
Lead all marketing efforts and brand development to promote sponsored athletes and surfboard sales for CJ Nelson Designs, Harley Ingleby Series, Skindog Surfboards, Flying Diamonds of California, Guy Takayama Surfboards, Steller SUP Designs, and Carve Sports, Inc. / Veritas Surfcraft.
Through these efforts Carve Sports, Inc. became one of the leading longboard surf companies in the industry, resulting in its sale to Firewire Surfboards. Efforts included designing, developing, and managing all websites for all brands. Setting up hosting and managing e-commerce shopping carts, and integrating inventory with QuickBooks while maintaining PCI compliance. Each website was developed to be an influence on the web and to outperform competitors by following a checklist of key metrics including performance, site responsiveness, mobile experience, SEO, and security to name a few.
Other responsibilities included creating custom-designed marketing and advertising content such as catalogs, posters, event marketing materials (print & online), social media, email campaigns, banner ads, and logo graphics for each individual brand. In addition, helped with surfboard sales, offered customer support, and photographed/edited product photos for each website. Also, I provided dealer support with personalized marketing materials along with social media ads.
Etch44
Freelance Web Designer/ Project Manager | 08/2013 - 10/2019
Web Designer experienced in creating and maintaining functional, compelling, and responsive websites with a clear understanding of evolving industry standards, technologies, best design practices, SEO, and quality assurance. Focused on the functionality and navigation of user-experience to raise website engagement and customer retention. Helped to bring in prospective clients, as well as maintain current projects and client relationships through an efficient step by step process to ensure customer satisfaction and deliver quality products.
Citizen Pictures
Production Assistant "Super P.A." | 07/2011 - 08/2013
PA for Diners, Drive-Ins, and Dives (DDD) for the Food Network, Guy's Family Reunion (Emmy Winner), and various other Citizen Pictures production projects. Organized DDD deliverable binders including content reports, music cue sheets, releases, and product resource info. Built timelines in Final Cut Pro for Guy's Family Reunion, blooper reels, and other side projects. Archived and organized all DDD tapes for all seasons. Coordinated production flow by providing writers with transcripts, wrap/field notes, editors with drives and project files. Involved in finalizing and fact-checking all voiceover scripts, audio, and color corrections for episode approvals. Researched for future shows and various project pitches to networks.
T3 Media
Content Sales Representative | 11/2010 - 07/2011
License pre-produced video content for major studios, networks, leading advertising and marketing agencies. Provided expertise on legal aspects of licensing, copyright protection for footage rights and clearances. Consistently one of the top sales reps in B2B services, including cold calls, marketing campaigns, and research. Built and managed client relationships through effective problem-solving and brainstorming new marketing ideas to improve customer experience and increased sales.
InVision Communications
Video/ Media Production Assistant | 06/2008 - 10/2009
Producer, Director, and Video Editor for Wellness Community Gala videos to help earn donations to fund cancer research. PA for live keynote events, and onsite for various video production sets. Video Editor for Wellness Community Gala Videos, InVision Green Video, Toy’s R US09 Opening Video, several walk-in video loops for different corporate events for Cisco, Oracle, and Genentech. Project coordinator for 5 traveling producers for Cisco's employee appreciation videos. Video Editor for in house post-production projects. Created and managed the internal website to showcase video and media team's best work to help win pitches.
Education history
John Cabot University
Study Abroad | 2007 - 2007
St. Mary's College of California
Bachelors | 2004 - 2008
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