Michael Frey: VP of Sales in Sacramento, CA
Michael Frey
VP of Sales
Sacramento | United States
Skills
No information
Interests
Ocean conservation
Industries
Dive
Fashion
Fishing
Lifestyle
Surf
Summary
Activity
Projects
No information
Work experience
Evolution Generation / IDOSUP
VP of Sales | 08/2017 - Current
Establish new accounts for worldwide brand of Watersports/Lifestyle Apparel.
• Coordinate and managed manufacturing of sustainable clothing line made with recycled PET
• Tradeshow management (MAGIC, Surf Expo, etc.)
• Digital Marketing via Instagram, Facebook and Twitter. Managed inventory via Shopify and CRM via HubSpot.
Insignia Promotions
Senior Account Manager | 03/2007 - Current
Responsible global, retail and promotional programs for The Coca-Cola Company, Chick-fil-A and Disney
• Ran production programs for Olympics, NCAA, & The World Cup.
• Grew business to $2M, an increase in 100%.
• Responsible for managing budgets over $1M. Sold $2M in year 2011 and in year 2014
Wizard Creations
Senior Account Manager | 07/2016 - Current
• Responsible for global, retail and promotional programs for The Coca-Cola Company, Uber Eats, St Regis.
• Responsible for managing budgets over $1M. Sold over revenue $400K in year 2017, 2018 & 2019.
Tormenter Ocean
Territory Sales Representative | 01/2021 - Current
o Responsible for selling and managing worldwide brand of Watersports/Lifestyle Apparel and Fishing Tackle in Western USA.
o Develop sales strategies to align brand with its multi channel focus of Outdoor, Surf, Active and Fishing Tackle.
o Responsible for managing current and future sales/inventory to ensure brand success is both measured and achieved.
o Conducted sales training clinics to properly educate employees on current products and trends.
o Developed marketing strategies to help brand awareness within the territory.
o Worked closely with accounts to develop sales strategies that would lead to increased employee performance.
Renew Merchandise
VP of Business Development | 06/2012 - Current
• Developed sustainable clothing line made with R-PET fabric.
• Developed sustainability program for Chick-fil-A utilizing recycle Styrofoam
• Identify new clients and successfully on-board new business
• Generate renewal business and new business revenue with existing clients
• Present complex campaigns and data to clients and agencies
• Worked with key clients such as: Belk, Chick-fil-A and Subway
• Sold over $200K in revenue in year 2015 and $400K in year 2016
Fairhope Apparel
Owner | 01/2020 - 01/2020
Started new clothing brand, concept to development, with designer and production based on directive supplied by client,
Cracker Barrel.
Education history
Georgia State - Perimeter College
Associate of Science
Hawaii Pacific University
Bachelor of Science
Connections
Companies (0)
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