Tracy Crowley: Market Development Manager in Costa Mesa, CA
Tracy Crowley
Market Development Manager
Costa Mesa | United States
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Summary
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Work experience
AleSmith Brewing
Market Development Manager | 04/2023 - Current
Successfully implemented marketing strategy, creating brand awareness and sales revenue. Solution based
selling and operation management for Orange County. Managed distributor relations, inventory and analyzed data to insure growth within territory.
Accomplishments:
Won key strategic accounts, increased placements, advanced distributor relationship, and effectively
communicated brand message to grow territory.
Leveraged existing beverage industry network to increase distribution and acquire new business.
Worked closely with distribution teams (Harbor-OC/Gillespie - Mono County/Gate City -Riverside County) to identify new opportunities and grow market share.
(Same position with separate employers)
Tilray Beer Brands
Market Development Manager | 07/2022 - 04/2023
Rocket Mortgage
Mortgage Loan Originator | 02/2022 - 07/2022
Proven success in originating, processing, and closing home loans. Skilled in managing all aspects of the mortgage process from start to finish.
Accomplishments:
Successfully managed 50 plus loan pipeline while being in top 5% producers month after month.
Worked within two specialties, Purchase and Refinance
Mentored new sales professionals and influenced training programs
(Same position with separate employer)
Texana Bank
Mortgage Banker | 01/2021 - 01/2022
Sierra Nevada Brewing Co
Area Sales Manager | 01/2019 - 12/2020
Surf City Still Works
Director of Sales | 09/2018 - 01/2019
Developed and implemented organic growth sales strategy for startup craft spirits distiller with a portfolio of Vodka, Gin, Bourbon and Rum.
Accomplishments:
Expanded local distribution and strategic placements throughout Huntington Beach and Orange County in high-profile, craft-oriented on-premises accounts.
Worked with National Large Format Accounts to secure mandated placements
Lead sales operations and inventory management
Ballast Point Brewing
Area Sales Manager | 11/2016 - 08/2018
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