Cindy Messina: in Long Beach, CA

Managed cross-functional teams to meet deadlines and deliver $100K to $40M projects. • Led change management strategy, ensuring support and buy-in from store teams on improved processes. • Planned and implemented $40M POS system for North America Fleet in partnership with GapTech, allowing stores to process transactions faster and with less technology failure risk. • Guided project to implement continuous improvement of standard operating procedures (SOP), including new health and safety requirements for safe retailing (cash wrap, markdowns, promos, transfers). • Served on Health and Safety Team, responding to COVID-19-related business needs.

Owned event workstreams, including leadership development topics, keynote speeches, evening events, talent, interactive breakout sessions, AV needs, room set-ups, food and beverage, meeting materials, onsite staffing, travel transportation, and attendee management. • Planned and implemented operational activities for delivering on-budget conference for 1.7K leaders aligned with company value. o Organized and managed site inspections, developed and maintained program timelines, managed $6M conference budget, and planned program logistics acting as show producer. o Partnered with vendor and external production company, ensuring project deliverables achieved.

Influenced strategic long-range plans across Product Management, Store Support, and IT. Managed executive leadership communication. • Addressed root causes and search for continuous improvements, identifying gaps and opportunities to enhance work process, including technology management, order processing, and cashiering process. • Developed implementation plans, tactical communication, and training resources for high adoption in stores. • Facilitated solutions quickly for stores and senior leadership by identifying training needs, troubleshooting, sharing end-user feedback, and escalating technology issues, such as registers and network outages, to appropriate teams for fast resolution to minimize business impact.

• Oversaw 18 stores as acting district manager (DM) during DM’s 6-month absence. • Increased sales 22% 2 consecutive years while managing Top 40 Store. • Managed 120+ employees, including developing 8 leaders into promotion roles to support district’s talent pipeline.