Clare Andrade: Brand Manager in Irvine, CA

• Evaluate current visuals, merchandising, and customer experience at 30 locations to ensure all policy and procedure expectations are being met • Create and execute a ten-week social media calendar that targets Gen Z audiences to build engagement with students and inform them about our program • Collaborate with marketing team and graphic designer to bring social campaigns and other key advertisements to life • Administer copy editing support for all print and digital material • Implement 10-week sales and promotional plan to meet yearly sales goals • Revise outdated hours, pricing, links, and visuals on e-commerce website

• Analyze and assess store reports to recognize trends and develop effective strategies to meet store sales goals • Network internally and externally to create lasting relationships with potential candidates • Clearly and effectively communicate amongst the entire store team and corporate partners through email, different company platforms, and verbally • Strengthen good working relationships with management team and sales associates • Motivate team to achieve goals through daily sales targets, contests, personal recognition • Manage the development of new and current team members by tracking their progress in our training programs, having one on one training sessions with them, and incorporating specific training time for each sales associate into our weekly schedule • Ensure customers have good experiences by providing excellent customer service and utilizing our customer experience survey data to analyze and improve areas of opportunities • Utilize critical thinking skills to solve customer experience and operational issues to protect the store’s success